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Get Ready To Rank Your Site On SERP – “MOBILEGEDDON”

In the world of Digital Marketing, hummingbirds, pandas, and penguins are similar to the Horsemen of the Apocalypse. Most algorithm updates come with indistinct, but Google recently announced “On April 21, we will be expanding our use of mobile-friendliness as a ranking signal. This change will include mobile searches

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Digital Marketing budgets 2015: metrics and challenges

Enhance your marketing strategy as an engine for growth, unlock revenue, gain dynamic market share, build stronger brands and secure your own personal success as a marketing leader. Some 85% of global marketing plan to increase their digital marketing spend in 2015, according to a recent report. More than 38% of marketers plan to spend

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How is Press Release Critical for Successful Business?

In a nutshell, a press release lets you issue a summary of your company updates across news media and other publications. Much like a news article, they are meant to inform the public about current offerings, new services, company event, product releases and more. A number of press release is published everyday by a

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On-Page Optimization: Latest Trends to Expect in 2015

Search Engine Optimization is quickly evolving into more refined and sophisticated process. Google doesn’t just care about the keywords any more! Social media platforms like Facebook, Twitter, Goolge+ are also playing a major role; so are the mobile devices. Advent of other smart products like TV, wrist-watch, 3-D displays, Google Glass

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Content Marketing in 2015

Content Marketing Guide: Why and How To Do It

Content Marketing is simple, but requires hard-work and consistency! The art of creating ‘valuable’ and ‘relevant’ content that compels users’ attention is not easy. Moreover, you need to have a clearly defined targeted customer to get the most out of your investment. Basically, you need to

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