Frequently Asked Questions
What is SEO?
SEO is Search Engine Optimization. It involves strategies and tactics to create and grow organic, natural traffic.
Why do you need SEO?
When a customer/ prospect performs a search via a search engine, do they find you or a competitor? SEO is the art getting on the top of organic/ natural search results pages.
What is organic listing or natural listing?
Organic listing appears on the left side of the Google search page, sometimes just below the top three paid listing because of their relevance to the search terms, as opposed to their being paid advertisements.
For which keywords could you help me improve my organic Google positions?
My Website is already at position 1. What else you can do for me?
There might be other possible keywords on which your competitors are ranking higher and doing more business. We can analyze your website and suggest you the possible potential keywords, that would give your website more visibility and exposure.
What is PageRank?
PageRank is a numerical weightage given to each page by Google. It is calculated out of 10 and updated every 3-4 months by Google.
What is Backlink?
Backlinks are incoming links to a website or web page. It acts as one of the key factors in determining the ranking of your website.
How can backlinks be improved?
We do large number of high quality/ relevant manual back link submissions to improve your sites back link. We use more than 25 different sources for getting back links like directories, articles, blogs, bookmarks, press release, you-tube submission, video submission, local listing, classified posting, etc as per the plan you choose.
How do you guarantee that the backlinks will not be removed after few months?
We do not buy links. We are involved in natural link building process. So the links you get are mostly permanent links which can not be removed.
Do you do link exchange with industry specific websites?
Yes, we do industry specific or theme based link based link exchange. Its one of our natural link building process.
What is White Hat SEO and Black Hat SEO?
White Hat SEO refers to the usage of SEO strategies, techniques and tactics that focus on a human audience opposed to search engines and completely follows search engine rules and policies.
The term Black Hat SEO is used widely to describe any tactics of search engine optimization which are considered "unethical" or are forbidden by search engines.
What's the guarantee that your SEO team will not use black hat measures to get first page ranking?
We do everything legitimately and strictly following Google webmaster rules. For those websites who do not follow White Hat techniques are de-indexed or blacklisted by Google. None of our customer ever got any penalty for using black hat techniques.
How to promote the websites competitive power?
Competitive power is creating a brand for the website over search engines or in the online industry. This will be done with a combination of SEO & SMO techniques.
What is Conversion Rate Optimization (CRO)?
It is the method of creating an experience for a website or landing page visitor with the goal of increasing the percentage of visitors that convert into customers.
Can we work on the pay-per-result basis?
We can. For that you need to provide us the keywords you wish to target and the price plan you wish to opt for. To know more please visit: http://www.auroin.com/pay-per-result
Where do you market your clients?
Based on the client's requirement, we promote their website in local, national and international markets.
We want to know how to work with you?
To know how the process goes, please visit http://www.auroin.com/seo-process
Who Will I claim to when something wrong from your side?
When you sign-up for our services, you will get a dedicated single point of contact ready to help you on all your concerns. You can also get in touch with our 24X7 support services via email, live chat or phone @ http://www.auroin.com/contact
How do you set up proper tracking on each keyword?
Yes we do. You will get weekly report on your keyword ranking progress.
Do you outsource your SEO work?
We do not outsource our SEO Services. We have a dedicated team of 700+ in-house SEO experts together in our US offices in Maryland/ New York and our development centers in India and Singapore, who do the job.
How to contact AuroIN?
We are available 24x7 through email, live chat and phone @ http://www.auroin.com/contact
How to ask for Money Back?
For more details on how to get you money back, visit http://www.auroin.com/money-back-guarantee
If we decide to terminate the service does this mean that all the work done till date will be deleted, thus putting us in the SAME situation prior to our availing of your services?
No, not at all. As we do natural and manual work nothing will be deleted. As you will be paying us for some months; whatever work completed during that time like on-page, off-page link building, SMO etc. will be there and remain across the internet. Even if you terminate after some months you will still enjoy the results for a long period of time into the future.