Search Engine Glossary: SEO related Terms
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In this search engine glossary you will learn what CPC and CPA are, and how they impact on the click ability of your website. The knowledge of cross-linking and CSS will also help you improve the link popularity of your website.
Click Tracking - Counting the number of clicks that a link achieves through a counter program.
Cloaking - A spam trick generally used to get search engine positions. Different pages are displayed depending on the circumstances.
CPA (Cost Per Action) - Payment by the advertiser websites for advertising only if the visitor buys something.
CPC (Cost Per Click) - Amount paid by the websites to search engines for the number of visitors send to them by the search engines on the basis of per click.
Crawler - A Spider that downloads multiple pages from the same domain.
Crawling - The spider that look for links in the pages (urls) it downloads and then crawl down through the domain.
Cross Linking - The inner linking among a group of domains those are owned by a single individual. This is often done for increasing link popularity.
CSS (Cascading Style Sheets) - Simple and common display styles usually added to webpages.