Landing pages are campaignspecific web pages distinct from your main website that have one goal and one call to action. A landing page could be a lead generation page or a clickthrough page for ecommerce. You should always send campaign traffic to a dedicated landing page. A landing page is the first page which appears to your visitor when he visits your site (i.e. Homepage) generally blogs have their recent posts links and thumbnails as the homepage but if you want to succeed in the field of blogging you need to stand out of the crowd.
There are basically two types of landing pages
Click Through Landing Pages
Lead Generation Landing Pages
Clickthrough landing pages ‘warm’ visitors to your offering before they move further down the funnel. By showcasing your value proposition and only asking for a click instead of a completed form, these pages make it easy for visitors to take the next step.
Behind every click and form fill, there’s a person waiting to be persuaded. Getting real people to opt in is hard work, but with a lead generation landing page, your campaign will have the foundation for providing visitors with a delightful experience.
Landing Pages have proved to be an integral part of website marketing and promotion. As it is directly proportional to goal conversion, That is why it is followed by many of the organizations in the word. AuroIN has an elite team which is focused on creating and designing landing pages.